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Precious Mncwango's picture

The mobile marketing age

More and more companies are learning to use cellphones to take advantage of the advertising industry because, my guess is, people read more text messages on their phones than they read emails on their personal computers. I know I do, I not only read more stuff off my phone than anywhere else but I also read it almost instantly.

amitie's picture

SA's Telecommunications: an Uneven Playing Field

Before we get excited about what sources call world class telecommunications, we should take a hard look at the access to online information most South Africans have. 

sandra parmee's picture

The breadth and width of social media

It’s not enough to exist in the real world anymore. You also need to exist on an alternative plane of reality, i.e. the virtual world of social media. This is where concepts like FBO (Facebook Official) stem from; the idea is that if a piece of information isn’t documented on Facebook, it’s not authentic or verified. So don’t think you can date someone without updating your relationship status on Facebook - nobody will believe you. (Facebook never lies.)

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