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MDDA

Guy Berger's picture

MDDA on the cusp of growth

There are good prospects for development of South Africa’s purpose-built media development agency. This was the subtext at an event in Johannesburg today to initiate the MDDA’s new board members (I’m one of them).

This statutory agency is a partnership between government and mainstream media, and it exists to expand media diversity – especially at local level.

About 50 stakeholders attended a media breakfast at which Essop Pahad, minister in the presidency, welcomed the new board and thanked its predecessor.

annetaylor's picture

Berger appointed to MDDA

Prof Guy Berger, fellow blogger and head of the School of Journalism and Media Studies at Rhodes University, has been appointed to the board of the Media Development and Diversity Agency, a statutory body set up by the government to "enable historically disadvantaged communities and persons not adequately served by the media" to gain access to the media. Its beneficiaries will be community media and small commercial media."

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