Sitting, glued to a computer screen has now become old-school. The modern Smartphone was launched to the market 7 years ago and today many users feel as if they cannot go a day without a smartphone. Mobile media is taking off. According to a new study released by comScore , 7 out of every 8 minutes we spend on the internet are spent on various mobile apps on our phones. Forget the digital revolution, mobile technology is fast becoming the number one way to reach a diverse, global and large audience.